Association Conventions and Expos

Margaret Launzel-Pennes is using A.I tools for meeting marketing, promotion, and sponsorship. Here’s how she does it.

One year into the era of generative artificial intelligence, its potential to help build, promote, execute, and analyze business events is mind-boggling.

Beth Surmont uses A.I. tools for thematic development, agenda building, content creation, ad format selection. Here’s how she does it.

Heather Munnell uses A.I. for attendee-data analysis in order to design more valuable events. Here’s how she does it.

Planners and suppliers explain how meeting groups can influence thinking on controversial issues in a city while accomplishing their event goals and fulfilling their duty-of-care obligations.

The plan to make the facility about 40 percent larger also features the construction of an adjacent headquarters hotel with ample meeting space and dining options.

With the U.N.’s COP28 event on the horizon, the Net-Zero Carbon Events initiative readies new carbon measurement methodologies, reporting tools, and more.