Today’s guest post is by Matthew Pavli, a digital marketer for Display Wizard.
Event marketing is rapidly evolving. To keep up, event organisers need to be innovative in how they reach out to businesses and event attendees—without losing sight...
Sam LippmanHe’s all about trade show marketing and getting more attendees at your conferences and events. Sam Lippman, president and founder, Lippman Connects, conducts an annual roundtable on attendee acquisition. He also hosts another annual ev...
Joe Meehan, director, event technology, Milken Institute, provided an impressive list of event-marketing questions during a breakout session at Cvent Connect, held June 14–18 at the MGM Grand in Las Vegas.
Calling on the spirit of the Olivia P...
Meeting and event online solutions company Cvent recently surveyed more than 2,000 of its clients to find out what makes meetings tick these days. Here's a sneak peek of some of the results unveiled at the Cvent Connect conference last week in in...
Whether you think of it in terms of new generational labels or not, the world and your meeting attendees are rapidly changing, and regular check-ins from companies such as brand experience agency FreemanXP (a division of Freeman) can offer...
Twitter allows us 140 characters to deliver a message and catch the attention of our followers to take action. That action may be to connect to an article, Web site, book, or to engage another person. Either way, it is the haiku of the Twitter...
Today's guest post is by Joanna Siddiqui, MeetingsNet's marketing manager. It was originally posted on the Penton Marketing Blog and was so good that I asked permission to repost it here.
In today’s social media world, we feel the pressure to ...
While convention and visitors bureaus (also known as destination marketing organizations) provide informational, logistical, and other services that meeting and event planners traditionally expect, these entities have stepped up their game to...
