While event planners may bask in attendee compliments of an enjoyable time, if that doesn’t translate to revenue and ROI, a client may not be satisfied.
To the uninitiated, booking speakers or headline entertainment for a meeting or incentive program might seem like the least of a planner’s worries. But the reality of bridging the corporate world and the entertainment world can be tricky, with the...
More often than not, event organizers have to work with limited budgets and resources. One way to ensure a prosperous event whatsoever is to maximise your event destination’s assets.
The role of the corporate event planner today is more important than ever — shifting from a focus on procurement, planning, and logistics to becoming a key orchestrator of unique and memorable experiences.