While event planners may bask in attendee compliments of an enjoyable time, if that doesn’t translate to revenue and ROI, a client may not be satisfied.
To the uninitiated, booking speakers or headline entertainment for a meeting or incentive program might seem like the least of a planner’s worries. But the reality of bridging the corporate world and the entertainment world can be tricky...
Why do luxury and upper-upscale hotels cost so much for business groups? It helps to understand what hoteliers are facing from a cost perspective right now.
