Industry attorneys and others say the recent OIG Fraud Alert reinforces the need for planners to be wise about food and beverage offerings, and even venue selection, when engaging practitioners. Here is their advice.
After a year as board chair for the Professional Convention Management Association, Kirsten Olean is applying lessons from that experience to the 2022 meetings she’s heading up at the Cystic Fibrosis Foundation.
Recent data shows a huge rise in female participation in scientific conferences thanks to the virtual medium. The next challenge: Better networking methods within the online realm to complete the experience.
A major medical-content provider has purchased a well-known online-events platform to leverage the rise in hybrid and virtual meetings among pharma firms, medical-device makers, and professional societies.
Brief videos from meeting attendees made the American Society of Transplant Surgeons’ event-marketing campaign a huge success. Here are best practices for making attendee-generated content work for you.