A strategic meetings management program takes work, but here are 5 major benefits and 15 related outcomes that make it worth the effort.

When organizations register multiple attendees at your events, what are you doing to nurture and reward them?

Efficient planning does not mean reinventing the wheel each time. Leverage the three Ds: Delegate tasks, collect data, and incorporate deadlines.

Your stakeholders might be positive, negative, or neutral, but there are strategies for handling all types.

I just participated in Pharma Forum in New York City, so it seems appropriate to dedicate this article to elevating the meeting experience, especially for the healthcare professionals (HCPs) who attend pharmaceutical and life sciences events...

7 ways to measure your academic conference success beyond revenue and attendance.

Research shows that virtual communication is less effective than face-to-face, but the reality is that digital events are an important advancement for our industry.

Events are simply transactional if there isn't high trust in your organization, its fan base, and the vendors that support the community.

Key benefits—four for planners, four for suppliers—of getting educated around the codes and regulations that impact the sales process, planning, and operation of healthcare provider meetings.

Technology can help you make the most of the event after-glow.