Smart advice on how to segment your meetings data quarterly (or at least annually!) to give stakeholders what they need.

They might not totally understand meetings, but they’ve got mad skills.

Can rows of pipe and drape really ignite the buyers’ imagination?

Four areas to target when developing an operational improvement plan for your strategic meetings management program.

A what’s-in-it-for-me strategy for delivering SMMP process change

For better conference results, consider these three tips for focusing on the "why" of your event.

Five best practices for meeting pros who want to make the case to senior executives for new programs and initiatives

Through a deliberate approach, academic conferences can serve and engage attendees all year, and every year.

Improve how your program committee picks speakers and session topics

Complying with the European Union’s General Data Protection Regulation is everyone's responsibility, this guide will help you start the conversation.