What medical and pharmaceutical/bioscience/medical device meeting planners and continuing medical education professionals need to know to plan meetings and CME activities for healthcare professionals.
A major medical-content provider has purchased a well-known online-events platform to leverage the rise in hybrid and virtual meetings among pharma firms, medical-device makers, and professional societies.
Brief videos from meeting attendees made the American Society of Transplant Surgeons’ event-marketing campaign a huge success. Here are best practices for making attendee-generated content work for you.
The annual J.P. Morgan event switches to the virtual format on 30 days’ notice after major biotech firms and others pull out due to omicron-variant concerns.
A new proprietary scoring tool from life-sciences content engagement firm Array aims to take the guesswork out of determining how engaged your HCP attendees are.
20 questions that can guide scientific-conference planners on choosing the hybrid-event format that works best for their audience and their organization’s needs.