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MeetingsNet Innovates with New Interactive Magazine App

MeetingsNet Innovates with New Interactive Magazine App

MeetingsNet, which publishes MeetingsNet/association, MeetingsNet/corporate&incentives, and MeetingsNet/medical, will take a major step into the future of publishing in January, when its first tablet magazine issue rolls off the digital “press.”

Far from a PDF replica of its print products, the MeetingsNet app is designed as an engaging, touch-friendly tablet experience, which allowsfor interactive photo galleries, videos, and links. In fact, it’s been designed on the same cutting-edge platform (Mag+) as such popular magazine as Atlantic Monthly, Popular Science, and Macworld. A free preview issue is now available for iPad, Android tablets, and the Kindle Fire, and once the app is installed, users will be notified when the January issue is available for download.

While readers will now be tapping and scrolling rather than flipping through printed pages, the magazine app will offer the same in-depth, niched coverage—corporate, incentive, pharma, medical, financial and insurance, SMERF, and association—that has been the cornerstone of the MeetingsNet group. Expect detailed case studies, useful how-to stories, innovative event ideas, and the very latest trends in meetings and meeting management.

MeetingsNet is rewarding early adopters with the chance to win an iPad case. Readers who download the app in November and December have the option to be entered into a drawing to win one of three new Tumi cases.

“We realize that our audience is spending far more time with their iPads and tablets these days than with traditional print magazines,” said Melissa Fromento, group publisher at Penton, publisher of MeetingsNet.“That’s why we are providing a new content experience for those tablet users, one that enables to offer so much more than we could ever print on paper. We’re thrilled to be the meetings industry leader in the magazine app space.”

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