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An Olympian Task

Planning for the 2008 Olympic Games in Beijing is proving to be a real nail-bite.

With less than a year to go beforethe 2008 Olympic Games in Beijing, Pete Moore, director of Olympic operations for Carlson Marketing Group, Minneapolis, is stressed out. While construction of Olympic facilities is well in hand (unlike the 2004 Games in Greece), China has brought a new set of problems for sponsors such as Kodak, UPS, and General Electric when it comes to entertaining VIPs and incentive qualifiers.

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