Skip navigation

Sheraton Embarks on Largest Growth Strategy in Brand History

Sheraton Hotels and Resorts, Starwood’s largest brand, is undergoing an aggressive global expansion that has it opening a new hotel every 12 days in various cities around the world throughout 2008. The plan calls for Sheraton to add 54 new hotels (20,000 rooms) to its portfolio by the end of the year, with properties opening in Dallas, Denver, Minneapolis, Phoenix, and Washington, D.C. The brand will also add three new resorts— two in China and one in Carlsbad, Calif.—to its collection. The

Register to view the full article

Register for and gain access to premium content including the CMI 25 Listing, our monthly digital edition, the MeetingsNet app, live and on-demand webinars, and much more.

Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.