Association Toolbox

Committees and faculties and boards can be harder to manage than lions and tigers and bears—but you don't need whips and cages to keep them in line.

The team at Velvet Chainsaw Consulting is always in search of the latest science or research (outside of our industry) that can be applied to conference experience improvement. About a year ago, we discovered organizational anthropologist and...

Associations can no longer afford to ignore these two driving forces.

If the concept of applying big data, analytics, and digital technology to exhibitions makes the hair raise on the back of your neck, a new show coming to D.C. this summer aims to help.

When we meet face-to-face—across our cities or around the world—something powerful happens. Ideas flow more freely. Collaboration comes more naturally. Mutual commitment can form more quickly. As valuable as face-to-face interaction is...

Your conference logo should reflect your strategy and message. Does it?

According to Meeting Professionals International, about 1.8 million meetings and events occur in the U.S. each year. Surprising? Not at all. Events are one of the few marketing tactics that provide both tangible and intangible benefits for your...