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It's All About Measurement

IN MAY, Insurance Conference Planner and its sister magazines held a roundtable about the global pressures on incentive travel, bringing together corporate planners and incentive house executives for a discussion about how such forces were affecting their work. While participants said that terrorism, the war in Iraq, and SARS had affected international incentive programs, they agreed that it was the bottom line — the economy — that had the most dramatic effect on the types of

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