Commentary: Year of the Backlash

Commentary: Year of the Backlash

A few months ago I interviewed Scott Owens of Salesforce, the biggest name in customer relationship management technology (“The Dreamforce App: In Your Corner, Not in Your Face”). Owens is in charge of the event app for Dreamforce, the annual Salesforce event whose 130,000 attendees take over part of San Francisco for a few days.

Register to view the full article

Register for and gain access to premium content including the CMI 25 Listing, our monthly digital edition, the MeetingsNet app, live and on-demand webinars, and much more.

Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.