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* CHANGINGFACES Barbara Best, a 20-year sales and hospitality veteran, has been named director, global accounts, North America for Starwood Hotels & Resorts, which includes such brands as Westin, Sheraton, W, Four Points by Sheraton, St. Regis, and The Luxury Collection. Before joining Starwood, Best spent 12 years with Hyatt Hotels & Resorts. She is a member of the American Society of Association Executives, Meeting Professionals International, and the Professional Convention

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