I love technology, gadgets, and anything new and different — I even wrote this article on my spiffy new iPad, which I will love until something better comes along. The same holds true, mostly, when it comes to CME. While I don't look to replace older (read: proven) methodologies, I do look to enhance, update, and, most importantly, integrate. Let me explain.
CME: The Next Generation
How well are we integrating today's technologies with proven CME methodologies?