Case Study: What Would You Do?

You are the director of CME in an academic institution and have been asked by a communication company to collaborate on an a educational grant they had recently been promised by one of their pharmaceutical company clients. The timeline on this series of dinner meetings around the country and a CD ROM is very short. The grantor recommended your organization because one of your faculty has been involved in some of the key research in this area. The company assumes your faculty will be able to

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