Attrition Solutions, Courtesy of PCMA

In an audioconference held August 20, the Professional Convention Management Association pitted three industry professionals against what is arguably the biggest issue planners face these days: the dreaded attrition factor that seems to be proliferating by the day. In fact, a pre-con survey found that 84 percent of the planners listening in have faced attrition liability, and 54 percent have paid related penalties.