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Pharma Planners Tackle Challenges

What are the biggest challenges facing pharmaceutical meeting planners today? Polled via an audience-response system during the opening of the Second Annual Pharmaceutical Meeting Planners Forum, held March 20 to 21 in Philadelphia, most attendees selected shrinking lead times as their top concern, followed by dealing with procurement, decreasing budgets, and complying with regulations. Demonstrating their value to management also was high on the list. As one person remarked, “At our

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