No more gold sponsors?

If Canadian Industry Minister Maxime Bernier gets his way, the Vancouver Olympics will have exclusive public use of the words winter, gold, silver, bronze, and sponsor, along with Vancouver, Whistler, 2010, tenth, medals, and games (from . His proposed Bill C-47, the Olympic and Paralympic Marks Act, is supposed to protect the games against unscrupulous folks who want to be associated with the Olympics without coughing up the dough to be sponsors, but legal columnist Michael Geist worries that it could cause more harm than good. He says:

I can't imagine they'd come after a meeting that heralded its gold sponsors, or a winter meeting in Vancouver, but this might be one to keep an eye on.

Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.