Great headlines from Special Events

How could anyone not click on these headlines?

U.S. Peppers Cleared but be Leery of Lobster Liver

Foil Balloons Under Attack (which was followed by California Balloon Ban Deflates)

Someone's having fun over at our sister magazine, Special Events, and it shows. Made me smile, anyway (and click over to the stories).

How compelling are your calls to action? "Click here to register" may do the job, but it's not much fun.

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