Industry attorneys and others say the recent OIG Fraud Alert reinforces the need for planners to be wise about food and beverage offerings, and even venue selection, when engaging practitioners. Here is their advice.
After a year as board chair for the Professional Convention Management Association, Kirsten Olean is applying lessons from that experience to the 2022 meetings she’s heading up at the Cystic Fibrosis Foundation.
Recent data shows a huge rise in female participation in scientific conferences thanks to the virtual medium. The next challenge: Better networking methods within the online realm to complete the experience.
A mid-February virtual summit will address the PhRMA code changes that took effect on January 1, which have shifted how pharma and med-device companies can educate physicians through on-site events.
A major medical-content provider has purchased a well-known online-events platform to leverage the rise in hybrid and virtual meetings among pharma firms, medical-device makers, and professional societies.
Lake Nona Wave Hotel brings high-tech features to a healthcare and bioscience hub.
Understanding physicians’ feelings on telemedicine also provides insight on how they want to engage industry reps for product education.
Brief videos from meeting attendees made the American Society of Transplant Surgeons’ event-marketing campaign a huge success. Here are best practices for making attendee-generated content work for you.
The annual J.P. Morgan event switches to the virtual format on 30 days’ notice after major biotech firms and others pull out due to omicron-variant concerns.
A new proprietary scoring tool from life-sciences content engagement firm Array aims to take the guesswork out of determining how engaged your HCP attendees are.