Industry experts weigh in on activation strategies to reinvent your on-site conference sponsorships.

Two new podcasts (plus three others) deliver industry executives to your earbuds.

Improve how your program committee picks speakers and session topics

How to make that “ugly baby” meeting more attractive to hotels.

Attendees are consumers, and must be treated at events the same way they are treated by retail brands.

How a clever online quiz ramped up engagement for the American Society for Cell Biology’s annual meeting.

Disclosure of fees on some hotel web sites is lacking.