You can’t pull your 2019 event designs off the shelf and expect them to work now. Chris Fredericksen, chief creative officer for experiential agency Pinnacle, offers these ideas for designing and building compelling brand experiences.
A new report from the American Institute of Physics asks how the digital experimentation and lessons from the past year can make conferences more valuable.
As organizations work toward their D&I goals, a simple program that started at a U.K. airport could be a useful conference solution, too.
A veteran planner sees six key themes for the future of meetings and events.
Face masks make it tough to communicate. Planners can recommend a few tactics for attendees to counter the challenge, and also employ a few of their own.
PRA’s new director of digital production shares his thoughts on the biggest mistake planners make with virtual events.
The Professional Convention Management Association practiced what it’s preaching to planners.
Meeting Professionals International used an interesting format for its biggest event.
Executives speak in front of corporate-HQ employees while regional offices tune in remotely.
News flash: It’s not less expensive to run events that have fewer in-person attendees and more virtual attendees.
