A major medical-content provider has purchased a well-known online-events platform to leverage the rise in hybrid and virtual meetings among pharma firms, medical-device makers, and professional societies.

Lake Nona Wave Hotel brings high-tech features to a healthcare and bioscience hub.

Understanding physicians’ feelings on telemedicine also provides insight on how they want to engage industry reps for product education.

Brief videos from meeting attendees made the American Society of Transplant Surgeons’ event-marketing campaign a huge success. Here are best practices for making attendee-generated content work for you.

The annual J.P. Morgan event switches to the virtual format on 30 days’ notice after major biotech firms and others pull out due to omicron-variant concerns.

A new proprietary scoring tool from life-sciences content engagement firm Array aims to take the guesswork out of determining how engaged your HCP attendees are.

The hotel brand’s longtime connection with the medical institution moves to another level in Florida.

20 questions that can guide scientific-conference planners on choosing the hybrid-event format that works best for their audience and their organization’s needs.

The company has also hired industry veteran Alissa Hurley, CMM, CED, to run operations north of the border.