To supercharge a working meeting, Lee Gimpel, founder of Better Meetings, recommends pairing up attendees and asking them to share something relevant to the task at hand. For instance, if the group is working on a new product idea, prompt them with the question, “What’s a product that you really like and why?” or if they’re marketers, ask them to describe their all-time favorite ad campaign.
“They’ll get animated and start talking away—and the creative juices will naturally start flowing,” he says. “Then, when you’re ready for the real work to begin, they’re all warmed up.”
Some other questions to consider:
• What’s the one thing you hope to take away from today’s
• Why did you decide to come to this event?
• What’s the most pressing question you have for today’s speaker?
• What discussion are you most excited to participate in today?
“Any question that is relevant to the meeting gets them in the right frame of mind,” Gimpel says.