The Meetings Mean Business Coalition recently announced the first-ever North American Meetings Industry Day, set for April 16. As co-chair of the MMBC, I’m very proud to see this come together—a day for us to rally in celebration of...
Potential attendees constantly make split-second decisions when going through their e-mail inboxes. Could they be reporting your carefully crafted meeting marketing message as spam? Click through for Digital marketing firm Constant Contact's list...
The Professional Convention Management Association brought a record-setting 4,128 meeting planners and suppliers together at Convening Leaders 2015, held at Chicago’s McCormick Place January 11–14...
The Professional Convention Management Association’s annual Convening Leaders meeting in Chicago in January took its 4,000-plus attendees on a journey, with the motto, “There is risk in not taking risks.” The association turned...
Survey results, registration, and financial reports are all good lagging indicators for conference improvement. In today’s fast-paced world, we need to focus more on leading indicators that impact those results. Savvy conference organizers...
This year, almost 15,000 veterinary professionals swarmed the Mandalay Bay Hotel and Casino in Las Vegas for one of the nation’s oldest vet conferences. But that’s just the start of WVC’s efforts to reach—and teach&mdash...
Local or regional breakfast and lunch meetings are now popular with federal government employees.Do you want to draw federal government employees to your meeting or event? In today's post GSA-scandal federal agency environment, those multiday con...
