Conference Networking Must Be More Than Transactional

Conference Networking Must Be More Than Transactional

To some, the term "networking" is overused, and even may sound a bit sleazy. We've amplified that by promoting speed networking and boasting about the number of professionals attending our conferences.

I’m a firm believer that making new connections, and nurturing existing ones, are the most intangible yet important pieces of your attendee value proposition. People go to conferences more because of who else is there than the education offered. They'll pay a premium to be around

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