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<p>Content marketing strategy graph</p>

CME Watch: Not Content with Your Marketing? Try Content.

With the pace of technology evolution and the need for savvy messaging even greater now than it was back in 2013, why are CME providers still sticking to email and direct-mail marketing&mdash;tactics that were more appropriate for 2001 than today? Here is one proven strategy&mdash;content marketing&mdash;that will help build relationships that transform into registrations.

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