At the Exhibition and Convention Executives Forum, held last spring in Washington, D.C., two trade show experts — Skip Cox, president and CEO of Exhibit Surveys, Red Bank, N.J., and Michael Hughes, associate publisher and director of research...
Can a show survive, let alone flourish, without the presence of key exhibitors? How do trade show organizers detect exhibitor unrest in advance? How can they avoid key exhibitor attrition...
Beverage functions serve an important purpose: They give guests a way to socialize and network. They offer a chance to visit in a relaxed, leisurely setting. New acquaintances are made and old ones rekindled. Job openings are circulated. Hot tips...
Planners Talk about the logistical challenges of planning meetings in third-tier cities, but what about third-world countries...
Outdoor events: Don’t forget the insect repellant!