Here’s how Courtney Mesmer, CMP, DES, CED, vice president, events for WorldatWork, successfully led her organization’s annual conference through a wave of major improvements.
Linda McNairy, global vice president–strategic meetings at American Express Global Business Travel, gets the nod as a Changemaker for turning the North American annual customer meeting on its head.
After 25 years as part of a multi-association show, the American Physiological Society held its own event in 2023. The Changemaker behind the convention and trade show: Meeghan De Cagna, CAE, DES
PCMA, CEMA, and Marriott International collaborated to create “Guiding Principles in Experience Design,” a framework for building a sense of belonging, stronger connections, and deeper learning among attendees.