“If we book a resort, I can lose my job.” That's what a pharma meeting planner told Michael T. Aylmer, senior director, pharmaceutical sales, KSL Resorts, Downingtown, Pa., soon after the release of the PhRMA code. Issued in 2002 by the...

WHEN I STOOD at the lectern to make my opening remarks at the First Annual Pharmaceutical Meeting Planners Forum this spring and looked across the meeting room packed with 500 attendees, I thought: Wow! I was thrilled to see that what had begun as...

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THE AMERICAN MEDICAL Association has recently authorized providers to offer a new type of activity for AMA PRA Category 1 credit: Performance Improvement. It's very exciting from an educational perspective and really focuses on bringing the...

“Pharmaceutical meetings were strong for us for the past three years, especially traditional sales training meetings,” said Andy Dolce, founder, chairman, and CEO, Dolce International, Montvale, N.J. And there is more good news — pressure on...

THE ALLURE OF San Francisco — and anxiety over the looming implementation of the Accreditation Council for CME's updated Standards for Commercial Support — were a great draw for the Alliance for CME's 30th Annual Conference, held January 26 to 29...

THIS YEAR'S ALLIANCE for CME annual conference, held January 26 to 29 in San Francisco, was an eye-opener in many ways for me. In addition to learning all kinds of new things from the sessions themselves, I found the attendance patterns of the...

TREAD CAREFULLY when it comes to off-label discussion: That was the message that came through loud and clear in a 90-minute audioconference called, “Off-Label: Compliance Lessons for Marketing, Sales, and Medical Science Liaisons,” held in early...

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During a new session at the Society of Thoracic Surgeons Annual Meeting in Tampa, Fla., in January, 200 participants experienced a simulated mass casualty disaster, with interaction via an audience-response system. “After the introductory remarks...