Senate CME Report Sparks Controversy
May 17, 2007
CME professionals' reactions to the Senate Finance Committee report on medical education run the gamut, from those who agree that pharmaceutical company funding results in biased programming to those who think the committee is wasting its time and...
Uncle Sam Puts the Squeeze on ACCME
May 17, 2007
Two days after it issued its April 25 report on CME, the United States Senate Committee on Finance followed up with a letter to the Accreditation Council for CME, highlighting its concerns that the ACCME’s oversight is insufficient to guarantee...
Pharma Forum Focuses on Planners' Expanding Roles
May 01, 2007
A Common Thread running through the sessions at the Third annual Pharmaceutical Meeting Planners Forum was the growing importance of meeting professionals at pharmaceutical companies, not just as logisticians, but also as strategists, marketers...
Learning from the Pharma Pros
Apr 16, 2007
Approximately 40 senior planners from more than 20 pharmaceutical companies conducted a closed-door summit during the Pharmaceutical Meeting Planners Summit, co-organized by Medical Meetings and the Center for Business Intelligence and held March...
Education, Not Entertainment
Mar 01, 2007
As a 25-year veteran of the pharmaceutical meetings industry, Carol Krugman, CMP, CMM, is familiar with the perception that many meeting professionals have of event marketing — that it's about glitz and parties and that it's not their bailiwick...
WHTI Worries
Mar 01, 2007
With the Association's 2007 annual meeting in Toronto this May, Kathy Cannon, associate executive director at the American Pediatric Society/Society for Pediatric Research, The Woodlands, Texas, was more than a little anxious about attendance...
AAFP Plans for a Pandemic
Mar 01, 2007
When Michael Chamberlain, CAE, assistant division director of administration, American Academy of Family Physicians, Leawood, Kan., was looking for guidance from other associations in developing a crisis plan for pandemics, he didn't find much...
98.6
Mar 01, 2007
In a 10-year period that saw a technology boom, a stock market bust, terrorist attacks, strict new corporate accounting standards and pharmaceutical regulations, a recession, and finally, an economic rebound, the medical meetings industry has gone...
Power of the Press Release
Mar 01, 2007
A comprehensive marketing plan goes beyond brochures and e-mails sent to your potential attendees or exhibitors. Connecting with the media is another crucial facet of any successful communication plan. To use the press to “spread the word” about...
Correction Noted
Jan 01, 2007
The Professional Meeting Planners Network was mistakenly omitted from the sidebar “Finding Travel Directors,” in the article “On Site, On Call,” which appeared in the December 2006 issue. Based in Durham, N.C., PMPN has provided meeting logistics...
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