During its annual meeting, one medical society interacted with the host city’s residents to raise awareness for its specialty among adults and children while also delivering focused care.
These ideas can work for pharma and device exhibitors, sponsors, or other organizations seeking to grab and hold the attention of healthcare professionals at conferences and exhibitions.
A new global survey of physicians reports on the reasons HCPs attend events as well as their preferences for certain elements of the in-person experience.
Over the past 18 months, Cadent’s Becky Cavanaugh has seen several elements of her event-planning work change, along with others that stubbornly remain the same. Here’s her perspective from the department manager’s desk.
The Renaissance RTP will anchor a 100-acre district known as Hub RTP featuring office and lab space, residential units, shops, and restaurants, with many established life-science labs nearby.
Even when contending with budgetary and logistical challenges, Vanessa Bass remains obsessed with the human elements of business events—including when she’s a co-chair for March 2024’s Pharma Forum in Tampa.
Here’s an excerpt from a new book educating planners and suppliers on the terminology, compliance and ethics issues, and other concerns when designing events for life-sciences companies.
Imposters who pretend to be officlal housing partners—or the host organization—are getting better at tricking attendees out of their money. Here's how some medical associations minimize the threats from these "pirates."
