The Three Percent Solution
Jan 01, 2001
Hoteliers have complained for years about paying commissions to site selection companies. Now, Ritz-Carlton has taken action by capping commissions. Will other hotels follow suit...
Experience: Priceless
Jan 01, 2001
Medical Meetings and its five sister magazines in The Meetings Group were recently acquired by Intertec Publishing. In a getting-to-know-you meeting, one of the new execs asked me what I considered to be my most valuable source of information in...
CME Content Under Pressure
Jan 01, 2001
What's hot in the medical conference industry ...
The Right Chemistry
Jan 01, 2001
The American Chemical Society aims to hold the best chemists' conference series in 2001. Its formula for reaching the top? Follow a for-profit business model...
*Less Time, Less Money - Less Travel?
Jan 01, 2001
Eighth Annual Physician Preferences Survey In 1994, every respondent to the Physician Preferences Survey planned to attend at least one out-of-town CME meeting. In 2001, 34 percent say they didn't attend any meetings requiring travel last year...
Marketing Medical Meetings
Jan 01, 2001
Analyze This! In medicine, the autopsy tells the tale. And in direct marketing, back-end analysis is the equivalent of "getting the post." If your marketing postmortem is going to be worth doing, it has to be done right. Bad analysis is worse than...
* Tech Edge
Dec 01, 2000
e-Meetings: Why Groupware? Do your meetings drag on without resolution? Do certain people on your team bulldoze decisions through? If you're frustrated with your meetings, groupware may help...
Top Guides
Dec 01, 2000
Winning Promotion How Sweet It Is... Portable, yet comprehensive. That's what MM's panel of editors liked about the winner of our third annual Top Guides Contest. The on-site program for the American Diabetes Association, in a convenient 4.5 by 9...
Test for Success
Dec 01, 2000
Someone once defined insanity as doing the same thing over and over again and expecting different results, says Jack Fisher, chairman of Corbett HealthConnect, a full-service, worldwide health care communications agency located in Chicago...
Education, Not Infomercials
Dec 01, 2000
Nurses' associations say that education on the show floor can be kept clean - free from product promotion, that is. And, they say, the benefits outweigh the risks...
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