BRUCE BOLGER IS A MAN WITH A MISSION: to get people to finally understand incentives. Two years ago, Bolger, president of Selling Communications in Irvington, N.Y., and several incentive industry leaders, in conjunction with Northwestern...
Starwood is the latest hotel chain to get on the spa branding bandwagon. The Starwood Spa Collection consists of 30 elite spas around the globe, ranging from the Spa Gaucin at the St. Regis Monarch Beach in Dana Point, Calif., to the AltiraSpa at...
AS READERS OF THIS COLUMN will know, some of the most effective forms of recognition cost little or nothing at all. So it should come as no surprise that the most popular award at Total System Services, a subsidiary of financial services holding...
IN THE EVER-CHANGING WORLD OF INCENTIVES, one thing is constant: “Companies will always use incentives to change the way people behave,” says Jim Bufton, vice president of sales and marketing for Top Brands Inc., a premium company based in Oshkosh...
OCEAN EDGE RESORT, Brewster, Mass. There's no place like Cape Cod, Massachusetts, with its miles of dune-studded beaches and historic seaside towns. Sprawled out on 429 acres that includes 700 feet of beachfront along Cape Cod Bay, a PGA...
Earlier this year, Chris Levy, marketing manager for Houston-based NCI Building Systems, was looking for an incentive company to help him plan next year's annual sales meeting for an NCI divisional group, Metallic Building Co. Levy, in discussion...