Who doesn't like to take a gamble now and then? Torrance, Calif. — based American Honda Corp.'s Spin Play promotion rewards salespeople who sell certain models with a chance to log onto a special Web site, where they play blackjack, roulette, and...
GOLF HAS BEEN TAKING some hits lately. First there was the research by the National Golf Foundation reporting that more than half of the golf facilities in the United States saw a decline in rounds played in 2003. Then, in a recent article on “the...
BRUCE BOLGER IS A MAN WITH A MISSION: to get people to finally understand incentives. Two years ago, Bolger, president of Selling Communications in Irvington, N.Y., and several incentive industry leaders, in conjunction with Northwestern...
Starwood is the latest hotel chain to get on the spa branding bandwagon. The Starwood Spa Collection consists of 30 elite spas around the globe, ranging from the Spa Gaucin at the St. Regis Monarch Beach in Dana Point, Calif., to the AltiraSpa at...