Point your Web browser to www.companygreenhouse.com. Dial into the conference call where your counterparts in Dallas, St. Louis, Boston, and Seattle are waiting. Push your phone's “speaker” button to fill the room with the sounds of being there...
Our usual national meeting, or a series of regionals — what should it be this year? It's a question many planners face as they synthesize today's travel realities. In fact, a survey of business travelers conducted by Yesawich, Pepperdine &...
If you're like most people, you're not thrilled with every meeting you attend. There's a reason for this. Great meetings don't just happen automatically — they're designed. Producing a great small meeting is like producing a great product. You don...
I attended a very large industry event in January, the Professional Convention Management Association's annual meeting in Nashville. But it was at a small break-out session where I learned more about a small meeting's worth than I'd learned in my...
Marketing consultant Lois Kelly advocates using meetings and events to help companies market better. Here are five of her “10 Inexpensive Ways to Move Forward in a Down Economy.” ...
Marketing is the business tool that brings a coordinated approach to the hundreds of techniques available to achieve your meeting's objective. Have you ever received several marketing pieces for a meeting and thought to yourself that one was all...
Show organizers these days are finding that they have to do far more consulting with and selling to potential supporters than they have in the past. "Meeting planners usually don’t have a sales background, so this isn’t something they’re used to...
While many meeting industry associations found dwindling attendance at their early 2002 conferences, the Religious Conference Management Association’s 30th Anniversary Conference and Exposition proved to be a winner by breaking its all-time...
Show organizers these days are finding that they have to do far more consulting with and selling to potential supporters than they have in the past. "Meeting planners usually don’t have a sales background, so this isn’t something they’re used to...