Earn 1 clock hour toward your Certified Meeting Professional certification or re-certification in I: Marketing
Transform Your Event ROI Story with Digital Engagement
Tuesday, September 20, 2016
2:00pm ET / 11:00am PT
Your event is a smashing success, but how can you prove it? Your boss wants to see metrics to justify the investment and demonstrates the value within the organization. What tools do you have to help calculate ROI? How can measurement help tell a value story AND improve your event year after year? During this webinar we’ll help you answer those questions while identifying creative ways mobile can help reduce costs for your next event.
Join this webinar for everything you’ll need to become the hero of your event’s ROI story!
During the webinar, we’ll discuss:
- How to leverage the digital engagement at your event to demonstrate ROI
- Best practices for using a mobile app to realize instant cost savings
- What metrics are available and how to interpret them
- Actionable tips for sharing the value of the event with your team
Brooke Gracey, Senior Mobile Events App Strategist, CrowdCompass by Cvent
Adrea Hill, Training Program Manager, Haworth
Lisa Hurley, Content Director, Special Events magazine