Make It Happen

Make It Happen

Sell it to the C-suite. Create a process. Partner with procurement. Build compliance. And save millions.

It's downright exhausting at times. It can take years to do. Starting a strategic meetings management program is a tough job that's often met with even tougher resistance across a company.

But if you asked Tom J. Tolvé, CMP, senior manager of meeting operations at Novo Nordisk, Princeton, N.J.,

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