GBTA Academy Launched, SMMC Program Shuts Down

GBTA Academy Launched, SMMC Program Shuts Down

The Global Business Travel Association is discontinuing its Strategic Meetings Management Certification program, which launched just two years ago, as part of a major overhaul of its professional education. During a press conference at its annual convention in Denver, GBTA announced the formation of GBTA Academy, which will replace the existing Corporate Travel Expert (CTE), Certified Corporate Travel Executive

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