Booths, Banners, and Beyond: 10 Ways to Generate More Profit

Booths, Banners, and Beyond: 10 Ways to Generate More Profit

New York City is a lot of things, but inexpensive is not one of them.

That left the National Speakers Association, which is holding its 2008 annual convention in the Big Apple, in a bit of a bind. “You don't want to do less of a meeting because you can't afford it,” says Stacy Tetschner, executive vice president of Tempe, Ariz.-based NSA. But, he adds, you also don't want to let the added expense cut into profits. The answer: Find new ways to gener

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