Exclusive Survey: Social Media Usage by Meeting Planners

Exclusive Survey: Social Media Usage by Meeting Planners

Are you the only one who feels crazed every minute of the day as you try to fit social media into your life? Is it helping your career, or your event promotion, or to keep you up-to-date on the industry? We decided to explore these and other questions and trends in our first-ever survey on social media use in the meetings industry.

This report is based on a February 2012 survey of 800 respondents, all readers of the MeetingsNet magazines—Association Meetings, Medical Meetings, and Corporate Meetings & Incentives (findings from the other magazines will be reported in upcoming issues)—and focuses on the Big Five of social media: LinkedIn, Facebook, Twitter, YouTube, and blogs. Here are some of the highlights regarding each:

LinkedIn

The most popular form of social media

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