Event Twitter Survey Recommends Courting Your Power Tweeters

A new social media survey finds 35 percent of registrants generating 80 percent of tweets about an event.

Eighty percent of messages posted to micro-blogging site Twitter about a specific event tend to be made by just 35 percent of registrants, according to a survey released in September by Amiando Event Registration and Ticketing. While only a few very busy folks tweeted hundreds of times—65 percent tweeted just once—the big tweeters do tend to have a lot of followers, so it makes sense to pay attention to the “power users” at your even

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