CVBs That Go Above and Beyond

CVBs That Go Above and Beyond

While convention and visitors bureaus (also known as destination marketing organizations) provide informational, logistical, and other services that meeting and event planners traditionally expect, these entities have stepped up their game to partner with meeting groups in ways many planners might not even realize. Here are examples of how CVBs around the country have gone to unusual lengths to ensure the success of various components of events held in their cities.


The iconic Dallas skyline

When the American Heart Association held its Annual Scientific Sessions in Dallas in November 2013, the event coincided with AHA’s na

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