New Products Need New Offers Every day, I'm cordially invited to learn about the latest in something: solutions, tools, partnerships, products, services, or techniques. My mailbox and in-box are swamped. Most of these offers are from energetic startups boasting a product or service claiming "instant success." Some claim to have all sorts of customers. Space is always limited. And I get all the benefits of being "enabled," plus a lovely parting gift, just by attending.