Given the choice, which would your qualifiers prefer: an afternoon in the spa or a round of golf?
In a survey of incentive winners by Insurance Conference Planner, CMI’s sister publication, spa treatments surpassed golf as a preferred activity, second only to city/sightseeing tours. This is the first time treatments have outranked golf.
The trend may be because of the universal nature of spas. Not everyone plays golf, but almost anyone can enjoy a day of spa pampering.