Reviews

Off-the-Shelf Video What's as difficult as climbing Mount Everest? Making a generic videotape of opening and closing features for business meetings. Exhortations to excel, be part of a team, reach goals, and embrace change have little impact without a specific context. Yet CVC Communications of Fort Wayne, Ind., has actually produced a compelling generic sales meeting video--by recruiting the only amputee ever to climb Mount Everest as a spokesperson.

Register to view the full article

Register for MeetingsNet.com and gain access to premium content including the CMI 25 Listing, our monthly digital edition, the MeetingsNet app, live and on-demand webinars, and much more.

TAGS: Event Tech
Hide comments

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish