New Software Allows Branding, the Westport, Ct.,-based online provider of marketing, travel, registration, and housing booking-tools for meetings and trade shows, has added an interesting functionality to its newest software release in June.

Brand Accelerator allows system users to create a branded look to their b-there Web site through customizable palettes and templates that can be saved, edited, copied, or redesigned at any time, whether the event is live or not. Branding can be expanded throughout

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