Have you ever been in a meeting and, just when the presenter gets to the most interesting section, the person next to you attempts to engage you in a conversation on a completely different, but equally important, topic? Obviously, you can't pay attention to both. You end up missing a bit of each, feeling frustrated and more than a little annoyed.
Believe it or not, I often get calls from clients who deliberately want to organize a similar situation. The request goes something like thi