Linda McNairy on GBTA's Global Meetings Task Force

Linda McNairy on GBTA's Global Meetings Task Force

Part of our ongoing coverage of SMM leaders


With six sessions in a strategic meetings management track at its annual convention this month, the Global Business Travel Association is sticking with SMM as a focus of its time and education. The term “SMM” was coined by GBTA’s Groups & Meetings Committee nearly a decade ago and has become synonymous

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